Meghan Markle is almost certain to surpass Princess Catherine in popularity
Speculation is mounting that Meghan Markle is preparing for a significant return to Instagram, with one expert predicting she could outshine Kate Middleton in popularity.
After enduring a challenging few months, it appears the Duchess of Sussex may be on the brink of a fresh start. Rumors suggest she is not only planning a return to Instagram but may also revive her once-popular lifestyle blog, *The Tig.* According to a public relations expert, this move could position Meghan as a greater social media presence than her sister-in-law, Kate Middleton. While recent polls show Kate and Prince William are highly admired, some believe the dynamic could shift.
Celebrity publicist Mayah Riaz shared her thoughts with *The Mirror,* saying, “When Meghan reclaims her spot on Instagram, it’s almost certain she’ll surpass Kate in popularity.”
Kate Middleton’s Instagram account, known for its polished and curated content, is believed to be managed by a professional team. Publicist Mayah Riaz pointed out, “This approach helps maintain the polished image the Royal Family wishes to project to the world.”
In contrast, Meghan, who stepped away from royal duties three years ago and relocated to the U.S. with Prince Harry, has the freedom to post content without approval or constraints. Riaz highlighted this unique advantage, stating, “Meghan can share moments and aspects of her life as she pleases, offering a more personal and unfiltered glimpse into her world.”
When asked what to expect from Meghan’s Instagram, Riaz said, “We’ll likely see a mix of family moments, personal insights, and updates on her projects. This could make her account highly engaging and relatable to a broader audience.”
Meghan’s anticipated return to Instagram is expected to generate significant media attention. Riaz explained, “While Kate’s posts tend to avoid headlines, Meghan’s presence on Instagram is bound to spark widespread interest, especially as she may use the platform to unveil new projects and initiatives.”
Recently, Meghan and Harry were seen enjoying Beyoncé’s concert in California, a moment that showcased a lighter, more relatable side of the couple. Riaz remarked, “We saw Meghan dancing and sharing affectionate moments with Harry—something you’d never expect to see from Kate and William in public.”
Experts predict Meghan’s and Kate’s Instagram accounts will reflect very different styles. While Kate’s remains traditional and refined, Meghan’s will likely be more personal and dynamic. Riaz noted that even those who are critical of Meghan often follow her social media, drawn by curiosity and her ability to spark conversation.
However, Meghan is advised to prepare for the challenges of online visibility. “If Meghan confirms @meghan as her official account, she’s almost certain to attract a massive following,” Riaz said. But with popularity comes potential negativity. She warned, “Given the hostility Meghan has faced on platforms like Twitter (now X), it’s likely some of that negativity will spill over onto Instagram.”
Despite these challenges, Meghan’s return to Instagram is poised to make waves. Her ability to connect with followers through authentic, engaging content may redefine her public image and further solidify her place in the social media landscape.